Halkidiki is rightly characterized as the center of beekeeping in Greece, with 6,500 beekeepers (almost 1/3 of the country) and about 2,000 tons of excellent quality honey production per year. Aristotle, born in Halkidiki, 2,400 years ago praised honey and its benefits to humans, arguing that honey prolongs life.

Today, the beekeepers of Halkidiki, carrying the ancient tradition, utilize most purely the rich flora of Kassandra, Sithonia, and North Halkidiki, producing quality and high nutritional value pine honey, with main production areas Nikanti and Kassandra, and Arnaia.